How Will Increased Remote Work in Healthcare Impact Both Employees and Patients?

Some jobs just can’t be done from home. Teachers do their best work in classrooms surrounded by students. Salespeople continue to value the personal face-to-face relationships that fuel their success. And try ordering a cappuccino from a barista who is working from home.

For a long time, it was assumed that healthcare workers fell into this same category of employment. They had to go into their workplace because that’s where all the patients are, right?

It turns out, there are a lot of tasks nurses and other healthcare professionals can do from home. In this article, we take a look at the rise of remote work in the world of healthcare.

Who Gets to Work From Home?

Hospitals have enormous administrative staffs. When you drive past a city hospital that is tall enough to poke at the moon, it’s natural to wonder just how many people are sick in this town. Is it safe to even be here?

Fear not! While much of this large hypothetical building is dedicated to patient care, an equally large portion of it may be serving an administrative function. Desk work that can just as readily be done from home.

Many are surprised to learn that nurses, doctors, and nurse practitioners are also getting the opportunity to work more from home. No, that doesn’t mean seeing patients in their dining rooms.

“Frontline healthcare workers,” as they are often called do not only see patients. That is an important part of their jobs, but they also do a lot on their computers, documenting details and performing other paperwork requirements.

A recent study found that nurses working twelve-hour shifts often only spend a quarter of that time in patient rooms. The rest of the time they are parked in front of the keyboard.

The implication of this figure is complicated. Just because nurses aren’t always in patient rooms does not necessarily mean they aren’t needed on their floors.

Healthcare workers know all too well that things on the job are peaceful— until they aren’t. When patients need help, they can’t wait.

Most hospitals don’t have the option to significantly reduce their staffing assignments to allow for more at-home work.

However, they do have the option to play around with “flex hours,” letting those who can complete some of their work at home under more flexible circumstances.

Below, we take a look at how this might impact healthcare.

Improved Productivity

The technology that allows people to work from home has existed for a long time. Working from home failed to catch on during the early stages of the Internet partially because many worried it would harm productivity.

After several years of almost standardized remote work, it’s safe to say that the productivity myth has been thoroughly debunked.

In many cases, people actually get more done at home than they did at the workplace. Offices—or hospitals as the case may be— are full of small but potent productivity killers. Desk conversations. Meetings that could have been emails. And we can’t forget the commute.

Most people spend thirty minutes each way just driving to their jobs.

Remote work can and often does cut the fat out of a person’s work routine. For healthcare workers, this means that they will have more time and energy to devote to the important aspects of their job— choices that directly influence patient outcomes.

Easier Recruitment

The potential to work from home is still a rare and enticing benefit in healthcare. Consider this development from the perspective of a rural hospital that has struggled to fully staff its floors. They simply can’t convince new nurses to move out into the country for a job when they could just as easily find work closer to home.

But if they could leverage a hybrid schedule in their recruitment efforts? This may be enough of an enticement to win over members of a generation who are more focused on work/life balance than any other employment consideration.

Improved Job Satisfaction

That’s the ultimate goal of hybrid work schedules. Today’s employers are constantly competing on quality of life grounds because that’s what modern employees want— and because it is often cheaper than leveraging higher salaries.

The remote work movement has been generally well-received in how it provides people with improved work/life balance.

Improving job satisfaction for doctors and nurses can go a long way toward reducing unsustainable turnover numbers.

Potential Problems

Remote work hasn’t been perfect. Common issues include technical difficulties—if a person’s WIFI cuts out, that simple issue can kill an entire day’s worth of productivity— loneliness, and balancing the schedules of people who live in all different parts of the world.

Most of these major remote work issues don’t pertain to the hybrid work environment that most healthcare facilities are implementing.

That doesn’t mean that remote work in healthcare will be painless. It’s new and “new,” often means challenging.

However, the circumstances for a successful rollout are certainly present.

How Will Patients Be Impacted?

All of the benefits described above should trickle down to patients. Burnout is a very real problem and one that can have a MAJOR impact on job performance. When doctors and nurses feel less stress, they will almost always engage more effectively at work.

This can have a very big impact on future patient outcomes.

Why Now?

Healthcare shortages are still very real. The United States labor market has seen wages cool off as the economy finally rebounds completely from Covid. Hospitals that were offering sometimes fairly large salary increases to attract new employees have largely stepped back from that strategy.

They need to leverage incentives to attract employees and the potential to work from home is a (relatively) easy way to do that.

It’s also an effective one. Burnout is such a major cause of turnover and remote work can help alleviate it.

Wage stagnation certainly should not be the consequence of this move, but if hospitals want to find more ways to entice doctors and nurses to stick around, this is a good way to do it.

The benefits will undoubtedly be passed down to the patients as well.

Less burnout means less stress. Less stress typically means better patient outcomes. Right now, remote work seems like an effective way to address so many of the issues plaguing Western healthcare.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Why Emergency Room Roles are in High Demand

Did you know? Healthcare is the fastest-growing field in the United States. This declaration comes to us straight from the horse’s mouth. The Bureau of Labor Statistics published findings in the summer of 2023 that indicated doctors and nurses would be in high demand for the next ten years.

This information isn’t radically surprising for anyone who has been paying attention to the news. During Covid-19 we couldn’t stop hearing about how hospitals didn’t have the staff to handle the enormous increase in patient loads.

Last year, an ER nurse made national news after calling emergency services to request backup help. There hadn’t been a bus crash that sent 90 people to the hospital all at once. They simply didn’t have enough staff to cover a normal Saturday evening.

What is contributing to these shortages, and how can the demand for doctors and nurses be seen as an opportunity?

What’s Going On?

While it’s tempting to lay the healthcare shortage at Covid’s feet— you couldn’t ask for a better villain when explaining a problem— the truth is a little more complicated than that. Healthcare shortages have been forecasted for more than a decade.

Analysts have been sounding the alarm as more and more nurses retire or leave the profession for different work, while not enough new nurses come up through the ranks to replace them.

Healthcare was already in a vulnerable state when the pandemic came along to shape things up. Today, we are still dealing with the ramifications of those combined factors.

To make matters worse, there still hasn’t been a solution to healthcare’s primary problem: high turnover.

Nursing jobs are very hard. Emotionally. Physically. Mentally. Most nurses work twelve-hour shifts, even though studies indicate that the average person only has enough mental gas in the tank to produce four hours of sustained concentration per day.

That, of course, does not mean that a person is useless after they hit their peak. It does mean their efforts will be a matter of diminishing returns.

Eight hours is quite a bit of diminishing returns.

Even after years of healthcare shortages, the industry has not come up with a comprehensive response to the problem.

What could help correct healthcare shortages?

Quality of Life Considerations

About half of all nurses leave the profession within three years of starting. That’s a disastrous ratio that very directly reflects on the experience most healthcare professionals encounter on the job. What about working as a nurse drives so many people away?

  • The shifts are long.
  • The hours cover holidays, evenings, and weekends.
  • The work is brutal.

Most nurses work cripplingly long hours. They see hard things on the job, and they often become isolated from their friends and family based on the hours they keep. It’s hard to connect with your loved ones when you are exhausted all the time and going to bed when they wake up.

Some hospitals are trying to correct this by providing mental health resources and revamping their scheduling practices to make the job more sustainable.
These steps are still very much a work in progress, but they are making things a little bit easier for nurses all over the country.

How This Benefits You

If you are considering getting a job as a nurse, now is a good time to do it. It’s true that the work is not easy. It’s also true that many of the issues described in the earlier paragraphs are far from resolved. Many hospitals have not made any significant headway on improving quality of life-considerations for their nursing staff.

Even those who have can’t do anything about the emotionally challenging aspects of the work. Nursing is a hard job and it is always going to take a special type of person to do it. If you can dedicate yourself to helping others, if you can accept the fact that you’ll constantly witness human tragedy at work only to be sent home to live an ordinary life (it’s hard to sit down to dinner with your family after watching someone die, but nurses do it every day) nursing might be the right job for you.

Here are a few reasons why now is a particularly good time.

  • It’s a seller’s market: Many hospitals are offering signing bonuses and other incentives to attract new nurses. While it’s not a job known for its perks, now is a good time to apply a little bit of leverage to the hiring process.
  • You won’t have any trouble finding work: There have been times when nurses have had a hard time finding jobs. It’s not that we have had a major nursing surplus in recent years. Rather, it’s always been a logistic problem. Regardless of the overall state of employment, every town only needs a set number of nurses. When they hit that number it could be years before the local hospital system needs to make a new hire. While that is still a problem in some parts of the country, the dynamic has shifted hard in the other direction. Now, most hospitals need help and a nurse seeking employment today should have no trouble getting their desired placement.
  • The culture is changing: Slowly but surely, the healthcare worker culture is shifting in a more sustainable direction. Some hospitals are implementing flex scheduling and other quality-of-life considerations that are helping nurses avoid burnout and stay on the job for longer.

If you are interested in becoming a nurse but don’t know what steps to take, there are plenty of resources available to help.

Choosing the Right Nursing School

Here is a quick cheat sheet that should help you find a good nursing school program for your needs.

  • Consider online classes: While nursing has a very obvious and inextricable hands-on component, you can complete much of your educational requirements from home. Remote learning provides a flexible learning environment— particularly for people who are already working or raising a family.
  • Consider accelerated curriculums: If you don’t want to wait four years to start working as a nurse, you can get your qualifications completed much quicker with an accelerated program. While they do require a lot of work, they allow you to meet your requirements within 18 months.
  • Understand your options: If you already have a degree you can skip your gen-ed requirements and get certified as a nurse much quicker. It’s another great way to accelerate your career.

Ready to get started? Begin looking into nursing programs today so that you can make a meaningful and much-needed contribution toward the future of healthcare.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Medical Marketing and Digital Obstacles Faced By Physicians

The mission of medicine is, of course, to help and to heal. But the practice of medicine is also an entrepreneurial endeavor. Clinics are also businesses, and to continue fulfilling the medical mission of caring for patients and families, they must be profitable.

That means healthcare systems and medical facilities are just like any other business insofar as they need effective marketing to help them grow and thrive. However, when it comes to marketing, healthcare practices face unique challenges.

Building Trust

Given the very real life-or-death consequences that apply in the healthcare industry, healthcare marketing must always be undertaken with a degree of gravity. Healthcare consumers may distrust clinicians who appear frivolous or cavalier in promoting their practices.

Thus, the onus is on healthcare marketers to overcome any initial reluctance the target audience may feel about healthcare marketing. Consumers may, at first, resist the idea of a healthcare provider advertising on social media, through email, or on television and radio.

However, if your content is strong and your tone earnest and professional, you will likely be able to leave a positive impression on your audience. This is especially true if you use your content strategically to provide valuable information that health consumers want and need.

For instance, you may use your website, blog, and social media accounts not only to provide information on your medical services but also to educate your audience on health topics or offer free advice. In this way, you build your reputation as a trusted authority and go-to resource for information relating to disease prevention and management, mental health, wellness, and related concerns.

Best of all, as you develop content that boosts your practice’s reputation, you’re going to be improving your search engine optimization (SEO) at the same time. The more credible your content and brand, the greater the likelihood that you will satisfy Google’s rigorous E-E-A-T algorithm and, thus, land a prime spot on a search engine results page.

Tailoring Content to Audience Needs

Another significant challenge in healthcare marketing is the burden of tailoring content to the needs of the target audience. In many cases, healthcare systems and clinics serve a vast patient demographic, treating patients of all ages, ethnicities, genders, and socioeconomic groups.

That means that market segmentation can be tough, especially if you’re a small practice with a limited marketing budget and a small marketing team. The good news, though, is that with a little creativity in your content development, you can reach people without either spending a king’s ransom or resorting to a scattershot approach that doesn’t really target any audience.

The wide variety and immense reach of today’s digital platforms means that you can affordably access a broad audience, using the media that will best suit the desired market segment. The key is to leverage every tool you can from the digital marketer’s toolbox, including email marketing, long-form blogs, videos, and podcasts.

As you do so, you must understand exactly who you are targeting through each channel. For example, millennials and Generation Z are more likely to engage with and respond to social media and video content than their older counterparts may be.

On the other hand, Generation X and baby boomers may prefer long-form content, direct emails, and podcasts, as well as traditional media channels, such as television and radio ads.

This can certainly get confusing, especially as you’re organizing publication dates and other important milestones in the meantime. To make the process more efficient, use different methods like process visualization. This provides visuals to the content publication calendar and breaks down each step. With it, you can focus on making your content more substantial rather than worrying about the minor anxieties that come with the process.

As you identify the media that will best reach each target segment, you will then want to align the content, from subject matter to presentation style, to the expectations of that segment.

Leveraging Online Reviews (Even Bad Ones)

One of the most important things you can do as a medical marketer is to cultivate a sense of community between clinicians, patients, families, and prospective patients. Building thriving online discussion forums, including soliciting patient reviews, is an ideal way to do this.

Inviting these reviews, though, means that there will inevitably be the occasional negative review. And while negative reviews can certainly be upsetting, they do not have to damage your clinic’s reputation.

Indeed, you can transform negative reviews into positive factors for your practice. This is because negative reviews often provide an invaluable opportunity to learn and improve in your practice. The information you glean from your patient’s complaints can be used to resolve service issues in the front office and deficiencies in care within your clinical team.

These practical improvements may then be integrated into your digital marketing. How you respond to negative reviews can be a powerful tool for not only mitigating the potential damage of a patient complaint but also for turning the complaint into a benefit. When audiences see that you react to negative reviews with respect, concern, and a sincere effort to resolve the issue, they’re likely to end up trusting and engaging with you even more.

Evaluate Your Marketing Efforts Afterward

The key downfall of many medical practices when initiating a new marketing strategy is setting it and forgetting it. If you’re not actively keeping tabs open on your marketing efforts and how they’re being received by potential patients, all your work up to this point would be wasted. The true question is: how will you continually evaluate your progress?

You can do this in a variety of ways. For one, qualitative methods should be relatively easy as a practitioner — you can give patients a survey when they first visit to ask how they found you initially. Even sparking conversations wouldn’t hurt with the right patient.

However, quantitative methods may give you a better overall picture of your progress. You’ll need to look for the right key performance indicators (KPIs), though. KPIs like revenue growth and customer acquisition are not only great indicators for your practice’s overall health, but they can also help you decide if your marketing efforts are doing any good or not.

Once you do your research, you can analyze the results and decide how you would like to regroup from there.

The Takeaway

Although there are always things you can do to improve your medical marketing, know that few practitioners get it right the first time. There is a reason you went to medical school rather than obtaining a degree in communications or marketing, after all.

However, understanding the various obstacles that arise and knowing how to overcome them can help physicians and marketers alike achieve exceptional growth. Effective medical marketing, indeed, is essential to cultivating a strong brand and building thriving relationships with patients, families, and healthcare consumers.


 Katie Brenneman is a passionate writer specializing in lifestyle, mental health, activism-related content. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie. To connect with Katie, you can follow her on Twitter. 

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Shaping the Future: How to Embark on a Career as a Nursing Educator

Nurses play an important role in society, there is no question about that. They are the backbone of the medical industry, making up a significant number of the workforce responsible for the care and attention to patients. For those that have chosen such a career there are plenty of avenues by which to expand upon that knowledge and experience. One of those is becoming a Nursing Educator.

There has been much discussion over the last decade or so about the quickly expanding need for more nurse practitioners in clinical settings and healthcare professionals. There is already a notable shortage of nurses compared to the projections needed to adequately care for the quickly aging Baby Boomer generation.

While those numbers are near common knowledge among colleges and medical institutions, there seems to be less vocality around the need for nursing educators, which is ironic considering that you can’t have more nurses without an adequate number or people to train them. The American Association of Colleges of Nursing (AACN) states that there is a current rate of 8.8% openings, vacancies for nursing educators and these numbers are expected to keep on climbing due to impending retirement rates. Disconcertingly, nearly one third of all currently employed nursing educators in bachelor programs are projected to retire by the year 2025.

So, if education and nursing are mutual interests, it may be a sound choice for the future. Here is how to begin a career path to becoming a nursing educator. But first, let’s consider what a nursing educator is and does.

What is a Nursing Educator?

Nurse Educators, also known as nurse instructors, are registered nurses (RN’s) who have gone on in the education and experience levels to support the training and education of those persons who would like to become nurses themselves. As with any teaching curriculum, nurse educators will be required to teach, guide, report, and sometimes create their own lesson plans in a variety of environments.

Nurse educators are, along with other educators in the program, responsible for the development and guidance of students. The preparation of those students equips them to sit for the NCLEX-RN exam— the test that all prospective nursing students need to take before they are certified to work in professional environments.

Nurse educators work in conjunction with other faculty members at primary and secondary institutions such as medical research hospitals, health-care facilities, and sometimes private research companies so as to stay up to date on what emerging nurses may need to know to be well equipped for their professional roles.

Additionally, nurse educators can double their time in clinical settings acting as supervisors for nursing students or RNs in training. Nurse educators are not only teachers but can stand as mentors for students as well.

How to Become Nursing Educator

Before pursuing this career course, it is important to consider the necessary steps needed to become a nursing educator. Nurse educators, depending on who is doing the hiring, will have different requirements. The minimum is a valid RN license and two years of experience as an RN. Many educators will work about three to five years before making the transition into a teaching position.

While most nursing educator positions will require a Master of Science in nursing in addition to a few years’ experience, there are some places that are willing to overlook a master’s degree in exchange for many years of experience, great references, and evidence of competency in supervision and training of others.

So, typically speaking, the correct order of completion to become a nurse educator is to complete an undergraduate degree such as a Bachelor of Science in Nursing, passing the NCLEX, serving as a nurse for a few years, and then feeling out whether education in this field is still desirable. From there, interested parties should enroll in a nurse educator program such as a Master of Science in Nursing (MSN).

For those of different ambitions, going on to complete a Doctor of Nursing Practice (DNP) or a Doctorate of Education (Ed. D) should be considered. While not required for teaching at an undergraduate level, it is generally sought after for those who would teach at the graduate level as a tenured professor or school administrator.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Transitioning to Public Health: A Refreshing Career Pivot for Burnt-Out Nurses and Social Workers

The world had to learn the hard way just how important emotional regulation, self-care, and stress regulation habits are during the world-wide pandemic. The extent to which certain industries and those workers were affected are still having an impact on not just attrition rates, but the level of quality of service and care that can be given to the people that they serve. Much of the news around people changing jobs was a very general discussion of the rapid numbers of people either changing careers or just seeing the chaos as a perfect excuse to retire. However, the health care and social workers sectors appear to have had the most lasting damage to reputation.

Ironically, despite millions of healthcare and social workers retiring or changing careers altogether in the wake of the pandemic, there is also, simultaneously, a steady and growing demand for those types of positions to be filled in the coming years.

Jobs in the healthcare industry alone are projected to rise around 13% between 2021 and 2031 according to the Bureau of Labor statistics. While not as significant, the employment demand for social workers as well is also expected to rise. An increase of 7% between 2022 and 2032.

It is surprisingly common how often patient care providers, whether clinicians, nurses,  social workers or the like, have just had enough of their industries. Long hours, emotional strain, lapses of funding, or just a lack of acknowledgement and hard work, there are a lot of reasons why employees in these industries leave. Though some may feel a sense of shame or guilt in leaving, it would be good to hear that there are still ways in which people’s lives and health can be changed without having to stay in that original role or industry.

Welcome to the idea of public health. The following is a summary of what public health is and how this career path might serve as a refreshing career pivot for burned-out nurses and social workers.

What is Public Health?

Public health workers are professionals that are tasked with the oversight and gradual improvement of the wellbeing of communities and organizations through the administration of a variety of health services. This can be expressed in smaller organizations or communities all the way up to affecting health on a global scale.

The difference between traditional medical roles and public health positions is that where traditional medicine tends to focus on patients one by one, public health takes a broader consideration and systematic approach to healthcare.

An example of public healthcare workers can be seen addressing issues like contagious diseases, outbreaks, and the research done to figure out where and how those illnesses developed. Additionally, public health workers can hold more of an educational role through promotional positions that enable communities to better understand basic health practices, like hygiene, exercise, nutrition, and mental health initiatives.

What was once done through singular offices, clinics, or hospitals can be expanded through partnerships with governments, private agencies, and non-profit organizations to reconsider and positively change health policies.

Transitioning to Public Health Roles

There are several steps that are recommended to smoothly transition from nursing or social work positions into public health.

Research is a great place to start and begin by considering whether the experience gained will meet some of the requirements for public health positions. Depending on the prerequisites needed for various positions will determine if more education is necessary. The good news is that there are a considerable list of leadership skills, like public speaking, empathy, and communication, that check off many boxes.

Another great idea is reaching out to a career counselor or placement service. Alot of time can be saved from having to dig through countless job postings, cold contacting companies and hoping for a reply.

Finally, networking is always a sound tactic, but to take that one step further would be to reach out to organizations that may be of interest and actually volunteer time in various roles. This will provide sound insight into which aspect of public health would be most fitting. Humanitarian groups like the American Red Cross, Doctors Without Borders, World Vision, and GreenPeace are just a few of the many respectable, established organizations.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

How to Take a Career Rejection and Make an Opportunity

Career rejection, a common aspect of professional life, presents unique opportunities for growth and resilience. This HealthJobsNationwide article details strategies to leverage these setbacks as constructive steps forward, promoting resilience in your professional journey. As a healthcare professional, embracing these challenges as learning experiences can significantly enhance your adaptability and problem-solving skills — essential in any professional path.

Prioritize Self-Care During Job Searches

In the demanding realm of healthcare, facing job rejections can be particularly disheartening. It’s essential to prioritize self-care by engaging in activities that revitalize your spirit, whether it’s pursuing hobbies, exercising, or spending quality time with loved ones. Such practices are crucial for maintaining mental and emotional equilibrium, enabling you to navigate your job search in the healthcare industry with renewed vigor and a positive outlook. Keeping a healthy balance between professional pursuits and personal well-being during this time is key to preventing burnout and preserving an optimistic perspective on your journey.

Enhance Your Resume

Improving your resume after a career rejection is a crucial step toward future success, acting as a reflective process that allows you to reassess and enhance your skills and experiences. It provides an opportunity to address any gaps or weaknesses that may have contributed to the rejection, making your profile more appealing to potential employers. By updating your resume, you also keep it relevant in a constantly evolving job market, ensuring that your qualifications match the current needs and trends of your industry. This proactive approach demonstrates resilience and a commitment to personal growth, qualities highly valued by employers, thereby increasing your chances of success.

Grow Your Professional Network

For healthcare professionals, building a strong network is key to uncovering hidden opportunities in the industry. Engaging in medical conferences, participating in healthcare-focused LinkedIn groups, and seeking informational interviews are effective strategies for establishing crucial connections and discovering job vacancies. This networking not only facilitates career advancement by providing insights into healthcare trends but also emphasizes the importance of reconnecting with peers through alumni sites. Such platforms offer a unique avenue for rekindling old friendships and professional acquaintances, further enriching one’s professional network and opportunities within the healthcare landscape.

Embrace Continuous Learning

In an era where change is the only constant, the pursuit of continuous learning stands as the cornerstone of personal and professional development. It empowers us to remain adaptable, innovative, and forward-thinking in a landscape that demands nothing less. By committing to lifelong education, we not only enhance our own skill sets and knowledge but also contribute to the growth and vibrancy of our communities. Let’s embrace the journey of continuous learning, for in doing so, we pave the way for a future replete with possibilities and achievements.

Craft Tailored Cover Letters

Avoid generic cover letters. Research each company and role, tailoring your letter to demonstrate how your skills align with their needs. Understanding the organization’s values can significantly increase your chances of standing out. This approach shows potential employers that you have a genuine interest in their company and know what they’re looking for in a candidate.

Develop In-Demand Skills

In the healthcare industry, it’s crucial to concentrate on enhancing skills that are pivotal to your field. Engage in online medical courses, attend healthcare workshops, and participate in specialized training programs to master skills sought after by healthcare employers. Keeping abreast of the latest medical trends, technologies, and practices showcases your dedication to continuous learning and your ability to adapt to a rapidly evolving healthcare environment.

Consider Entrepreneurship

If traditional healthcare career paths seem limited or unsatisfying, exploring entrepreneurship within the healthcare sector could be a valuable alternative. Launching your own healthcare startup or engaging in freelance medical consultancy puts you in control, allowing you to leverage your specialized skills and innovative ideas to carve out a unique professional journey. This approach not only offers flexibility and independence but also encourages creative problem-solving and substantial personal development. Embarking on a healthcare entrepreneurship venture can be an immensely gratifying way to make a direct and meaningful impact in the field, enabling you to contribute novel solutions and influence healthcare practices with your vision and expertise.


Career rejection should be viewed as an opportunity for learning and improvement. Seek feedback, engage in professional development, cultivate a growth mindset, remain persistent, seek mentorship, and consider volunteering or internships. Each setback is a chance to refine your approach and get closer to your career goals. Stay resilient and focused, and approach your career trajectory with confidence. Remember that every rejection is a step forward in understanding and shaping your professional journey.

Embark on your next career adventure in healthcare by exploring a wide range of job opportunities at HealthJobsNationwide. Create your future in a field that makes a difference; start your search today and join the healthcare professionals shaping the future of medicine.

Julie Morris is a freelance writer based out of Boston, MA. She writes most often on health is a life and career coach. She thrives on helping others live their best lives. It’s easy for her to relate to clients who feel run over by life because she’s been there. After years in a successful (but unfulfilling) career in finance, Julie busted out of the corner office that had become her prison.

Today, she is fulfilled by helping busy professionals like her past self get the clarity they need in order to live inspired lives that fill more than just their bank accounts. When Julie isn’t working with clients, she enjoys writing and is currently working on her first book. She also loves spending time outdoors and getting lost in a good book.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.


Embracing Holistic Healthcare: The Impact of Open-Mindedness on Quality Care

Holistic healthcare has garnered a poor reputation in recent years. However, that doesn’t necessarily mean you should overlook the importance of holistic care altogether. You may even find that this approach can empower patients and improve health outcomes, as holistic healthcare often places increased importance on people’s emotional, social, and physical health.

That said, you should still utilize critical thinking skills to sort useful information from potentially erroneous treatments. This preserves your professional integrity and ensures that patients get the support they actually need.

Holistic Healthcare

Broadly speaking, holistic healthcare is defined by the Institute for Holistic Health Studies as an approach to life that accounts for all areas of wellness. Folks who use this comprehensive method try to account for the patient’s emotional, social, mental, and physical well-being. Many of the treatments associated with holistic healthcare find their roots in ancient healing traditions and are designed to help folks make lifestyle changes.

Adopting a more comprehensive approach can round out your resume and help you find a fulfilling career path. For example, if you’re a nurse, you may want to consider holistic nursing which is practiced by RNs who are accredited by boards like the American Holistic Nurses Association. Training as a comprehensive nurse will help you utilize the Western approach alongside treatment options like:

  • Therapeutic massage;
  • Breathwork;
  • Meditation.

Becoming a holistic nurse requires plenty of further training, as you’ll need to learn sophisticated skills that are supported by a body of evidence. This is key, as you need to parse useful treatments from dishonest practices. A robust approach to training and education ensures that you’re able to understand the needs of the whole patient and are well-equipped to utilize a range of modalities from traditions and cultures that may not be your own.

Understanding the Patient

Open-minded healthcare helps you get a better understanding of your patients as people. This is key, as you’ll need to take in a range of factors like emotional state and belief systems if you want to treat your patients like people.

Start by educating yourself. Learn more about forgotten populations and aim to understand the gender gap in healthcare. Educating yourself ensures that you’re able to read between the lines when folks come looking for help and won’t inadvertently misdiagnose folks from marginalized populations.

If you do decide to pursue further training as a holistic medical professional, check that the courses you enroll in are properly accredited. Any education opportunities that you pursue should be approved by your state board, too. Many career paths, like becoming an acupuncturist, require accreditation and a Master’s degree as a minimum

You can also find support in the form of books and lectures. For example, if the idea of mindful healthcare appeals to you, you may want to explore the work of Dr. Ronald Epstein. Dr. Epstein advocates for the idea that healthcare providers should use mindfulness on themselves to improve their communication skills. This approach can help you build rapport with patients and navigate challenging topics. That said, you will still need to exercise caution when diving into the world of holistic healthcare to avoid choosing unproven, ineffective treatments.

Critical Thinking

Critical thinking is key when diving into the world of medicine and alternative treatment. Taking a step back to assess the efficacy of potential treatments can help you better understand the purpose of comprehensive healthcare and minimize your risk of misdiagnosis.

Critical thinking is a crucial skill for nurses, too. Being able to properly identify and evaluate patients’ problems ensures that you’re able to leverage a biomedical approach in conjunction with holistic care. If you’re ever unsure of the best path forward, slow down and reconsider the Institute of Medicine’s hallmarks of quality healthcare, including:

  • Safe: Any treatment plan you prescribe should not cause further harm.
  • Effective: Treatment should make adequate use of effective methods.
  • Patient-Centered: A patient’s needs should always be prioritized over your own professional interests.
  • Timely: Quality care can speed up treatment and minimize wait times.
  • Efficient: Your treatment plan should make good use of resources without causing unnecessary waste or expense.
  • Equitable: You should be able to offer the same quality of care regardless of demographic factors.

Referring to these hallmarks of quality care can help you engage patients in their care and provide a more personal, human touch. This is key as many folks feel disenfranchised when they enter the doctor’s office. If you do utilize holistic healthcare methods, be sure to check in regularly for updates, as many holistic plans require long-term lifestyle changes to improve patients’ overall health and well-being.


Taking an open-minded approach to healthcare can help you build rapport with patients and uncover effective treatment strategies. However, you’ll need to exercise critical thinking and caution when pursuing alternative treatment training. Be sure to work with accredited providers and work to blend the biomedical approach with holistic treatments. This foregrounds patients’ needs and ensures that you can pursue career paths that are meaningful to you.

 Katie Brenneman is a passionate writer specializing in lifestyle, mental health, activism-related content. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie. To connect with Katie, you can follow her on Twitter. 

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Why Now is a Better Time Than Ever to Career Pivot Within the Healthcare Industry

The healthcare industry is in a very interesting and unique time period right now. While healthcare will always be around, there are certain social and now industrial trends that are making a better time than ever to pivot careers within the healthcare industry.

Generational Changes


The number of senior citizens that will soon be needing regular care is making it a much more viable period for career move in the healthcare industry. With that influx of population numbers means that there will be a consistently high demand for many more positions within the healthcare industry as a whole.

The healthcare industry is projected to have the highest levels of industrial growth — an average of 14%, almost 7% more than other sectors.  As such all of the individual positions that make up the healthcare system as a whole will need to be staffed so the availability of new, and open positions all over the country will be easier to find.

Work-life Balance Changes


The pandemic did more than just disrupt human beings ability to connect face to face, the years of intense social isolation also created a unique gap in time where people began to rethink what was truly valuable in life. Many people ended up deciding that working a job they didn’t like, for little pay, and even less respect was a waste of time.

More people are vocal and looking for careers that will support a healthier work-lifestyle balance that allows for more freedom, flexibility, and even the removal of having to go into an office all together. While the healthcare industry will likely always maintain a heavy presence of traditional office spaces, there has also been a greater awareness and demand within healthcare workers for greater levels of respect, better pay, more vacation time, and a lower patient to worker ratio.

These things have always been of value to workers, but it was the intensity of the pandemic pushing people into shockingly high rates of burnout that really caused the industry standards to change.  Ever since then, the constant demands among workers for more acceptable standards has moved healthcare providers to write those policies into contracts. So for anyone looking to make a change in careers, either vertically or horizontally, they are likely to find much better benefits now than in years past.

Schooling is More Flexible


Changes in the healthcare industry mean that there is more training necessitated for certain positions. The education industry has also been going through a lot of changes, most of this is due to the need and demand created by business professionals and parents who need more flexibility in their schedules to go back to school. This demand has created a myriad of ways and means by which someone can go back to school for advanced degrees or to work on an additional certification such as with technology enhanced learning.

Hybrid programs that allow for on campus and online forums create more opportunities and availability to tailor programs into the type of knowledge base that one may need to look good on a resume. Additionally, the number of schools that are offering these adjustable programs and classes means that there are plenty of universities and institutions to choose from so almost any budget can be accommodated.

Increased Availability of Jobs

According to the Bureau of Labor Statistics, ten of the top twenty jobs that are projected to be the fastest-growing jobs in America over the next decade or so are all in the healthcare industry. The projections? An expected 8 million more jobs in that industry alone. Much of this can be traced back to the quickly aging population of Baby Boomers who will be considered senior citizens in the coming decades. That higher demand means that there will be plenty of open positions.

Here are just a few of the jobs that are expected to garner great demand: Physicians, geriatric nurses, hospice care providers, retirement home workers, therapists, research assistants, hospital administrators, and of course nurses of all kinds. The doors are open and HR personnel are already looking to try and staff for the years to come.

It may be much easier and less competitive to look for jobs now rather than in a few years when things start to fill out.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

3 Things To Keep in Mind When Looking for Remote Healthcare Jobs

Working from home can be a godsend if you value your work-life balance or have responsibilities outside of work. You can spend the time you would’ve spent commuting looking after kids, meeting up with friends, and pursuing your favorite hobbies.

However, finding fulfilling remote healthcare jobs can be a struggle. Everyone’s looking for telehealth openings today and the competition is fierce online.

You also need to keep your preferences in mind when searching for remote healthcare jobs. How will you transition to working from home and what support will you need to be successful? Answering these questions is key if you want to hit the ground running when you land your first remote position.

Skills You’ll Need

Historically, remote work in healthcare has been all but impossible. Patients needed to come into a physical healthcare facility to see doctors and nurses, and were best served by staff who were there with them. However, the recent rise of remote work has changed this paradigm. As such, 45% of all healthcare workers now have the opportunity to work remotely at least some of the time.

The rise of remote work is encouraging if you’re looking to work from home. But, before you begin buying home office decor, you’ll need to re-skill for remote work.

Start by boosting your communication skills. This is particularly important if you plan on leading a team and need to keep everyone on the same page. You can facilitate better decision-making and improve your remote collaboration by learning to leverage synchronous and asynchronous participation. Visual activities, like virtual sticky notes, give everyone a chance to participate in remote meetings regardless of their communication style. This ensures you get the most out of your team members.

You’ll also need to improve your ability to request and review feedback. Gathering feedback is key when working remotely, as you can’t rely on cues like body language to decide if you’re doing a good job. Solicit feedback by giving everyone a chance to provide reviews and document the changes you plan to make based on the answers you receive.

Going remote can be emotionally taxing. You aren’t always able to connect with patients when working online and may be frustrated when telehealth technology doesn’t work correctly. To address these issues and reduce your stress, you should improve important soft skills for remote work like:

  • Emotional intelligence
  • Cultural literacy
  • Time management
  • Adaptability

These soft skills will serve you well when a server goes down or a patient can’t access their health portal. An adaptable, culturally informed approach will help you serve folks from all walks of life, regardless of their physical location.


Going remote can restore your work-life balance and help you connect with people from around the country. This is particularly empowering if you want to serve folks who live in rural locations and rely heavily on telehealth services.

However, before you switch to a telehealth career, you’ll need to receive an appropriate license to operate remotely. This is particularly important if you plan to work across state lines. The American Medical Association explains that receiving a full license in a new state can take up to 60 days. This gives the Federation Credentials Verification Service time to check your credentials properly and protects the public from harm.

You’ll also need to stay up to date with changes to HIPAA guidance. This requires a significant effort on your end and emphasizes the importance of risk management in healthcare. A robust compliance and risk management policy can ensure HIPAA compliance, enhance your reputation as a healthcare worker, and eliminate privacy concerns that may arise when you go remote.

Remote Work Success

Work with your employer when making the transition to remote work. Most healthcare providers already have a robust telehealth and remote work policy in place and will be able to help you navigate the change. This is key if you work with sensitive data, as you may need an encrypted wireless router and a VPN if you want to remain HIPAA compliant when working from home.

Your employer may have funds set aside to help you turn a room in your home into an office. This is key if you have kids and need to focus while they’re playing nearby. You may even consider converting your garage into a home office. A garage makes for the perfect home office space, as it’s on your property yet gives you a buffer from home life’s trials and tribulations. When modifying your garage, focus on changes like:

  • Keypad locks for enhanced security
  • Insulation to maintain a stable temperature
  • Suitable furniture to support your posture when working
  • Power strips to charge your devices

Remember to add a personal touch once you’ve taken care of the basics. This can enhance your productivity and transform your dusty garage into a workspace that supports your career.


Going remote can improve your career trajectory and give you the work-life balance you’ve always wanted. However, before taking the plunge, you’ll need to re-skill to remain compliant. Re-skilling for remote work can improve your productivity and help you make the most of your new-found home office space.

 Katie Brenneman is a passionate writer specializing in lifestyle, mental health, activism-related content. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie. To connect with Katie, you can follow her on Twitter. 

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.

Geographical Earnings: Comparing Nursing Salaries Across the USA

Over the last several decades, the nursing profession has risen in popularity among aspiring professionals. One key reason for this is the financial stability found in these roles along with opportunities for career advancement.

This being the case, many are curious about the differences in salaries that nurses can command in different geographical locations. Gaining a deeper understanding of how different locations compare in terms of nursing salaries can make it easier for one to pursue a role in the industry.

Here is a comparison of nursing salaries across the USA.

The States with the Highest Nursing Salaries

For aspiring nurses, it’s important to understand which states allow them to command the highest salaries. This knowledge allows these young professionals to command the best salaries for their work.

States that typically rank highest for nursing salaries include:


In addition to employing the highest percentage of nurses, California also reports the highest nursing salaries. According to the Bureau of Labor Statistics, registered nurses in California made a mean annual wage of $133,340 in May of 2022.

When it comes to nurse practitioner salaries, the case is no different and California also ranks at the top. Experts estimate that the annual mean wage of nurse practitioners in California was $151,830 in 2021.

The high salaries offered to nurses in California make it an amazing choice for nurses entering the field and veteran nurses alike.


Though it’s not a state that typically comes to mind when thinking of high-paying medical practices, Massachusetts is one of the states with the highest nursing salaries. The BLS reports that the mean annual wage for registered nurses in Massachusetts was $104,150 in May of 2022.

In terms of nurse practitioner wages, Massachusetts also ranks above most other American states. The annual mean wage of nurse practitioners in Massachusetts in 2021 was $129,540.

For nurses just entering the field and for those looking to step into advanced positions to increase their salaries, Massachusetts is an amazing place to work as a nurse.

The States with the Lowest Nursing Salaries

Just like it’s vital for nurses to be aware of the top-paying states, it’s also important for them to be aware of which states rank the lowest in terms of nursing salaries.

Here are the states with the lowest nursing salaries.

South Dakota

For aspiring nurses from South Dakota, the nursing salaries in the state are bleak. The BLS reports that the annual mean wage of registered nurses in South Dakota was $64,500 in May of 2022. This is less than half of the annual mean wage of registered nurses in California in the same year.

For nurse practitioners, salaries in South Dakota also fall under the national average. According to the job board website Ziprecruiter, the average salary of nurse practitioners in 2023 is $117,341. Though this may seem like a lucrative salary at first glance, it’s important to remember that this is an advanced nursing role and less-advanced registered nurses in other states are commanding higher salaries than this.

West Virginia

West Virginia is one of the lowest-rated states in terms of nursing salaries. The BLS reported that the annual mean wage of registered nurses in West Virginia was $72,230 in May of 2022. This is more than $15,000 less than the national annual mean salary of registered nurses which is $89,010.

According to Ziprecruiter, nurse practitioner salaries in West Virginia are also disheartening. This organization estimates that the annual average pay for these professionals in West Virginia is $94,428.

Why It’s Important to Understand Nursing Salaries Across the Country

Though many nurses don’t even think about looking at nursing salaries in various areas, understanding the breakdown of nursing wages can make a huge impact on one’s career.

In fact, changing the state that one works in as a nurse can even, in some cases, double one’s salary. However, it is also important to remember other factors when deciding where to practice nursing.

States with the highest nursing salaries often have the highest living costs as well. This can make amazing wages less significant after expenses. Even so, understanding the range of salaries nurses can command empowers current and aspiring nurses to get the most for their skills and hard work.

Nursing Salaries Can Vary Widely

Though people are aware that locations can make a difference in job salaries, few are aware of how significant these salary discrepancies can be for nurses in different states. To be capable of making more informed decisions, it’s essential that nurses and those interested in entering the field have a thorough understanding of which states have the best and worst nursing salaries.

With a Bachelor’s in Health Science along with an MBA, Sarah Daren has a wealth of knowledge within both the health and business sectors. Her expertise in scaling and identifying ways tech can improve the lives of others has led Sarah to be a consultant for a number of startup businesses, most prominently in the wellness industry, wearable technology and health education. She implements her health knowledge into every aspect of her life with a focus on making America a healthier and safer place for future generations to come.

Disclaimer: The viewpoint expressed in this article is the opinion of the author and is not necessarily the viewpoint of the owners or employees at Healthcare Staffing Innovations, LLC.